Beautiful but Underrated Cities to Visit Before They Become Tourist Hotspots

City Twenty: The Architectural Tapestry of Plovdiv, Bulgaria

Plovdiv, one of Europe’s oldest continuously inhabited cities, is a living, breathing timeline of civilizations stacked atop one another. Situated in southern Bulgaria, this vibrant city is a showcase of over 8,000 years of human history—from ancient Thracian roots and Roman glory to Ottoman refinement and Bulgarian revival. Plovdiv’s Old Town is a masterpiece of preservation and atmosphere. Its winding cobblestone streets wind past elaborately painted 19th-century mansions, hidden courtyards, and hilltop viewpoints that reveal sweeping views of the city below. Every corner offers a portal into the past, whether it’s an Eastern Orthodox church ringing its bells or a craftsman carving wood using centuries-old techniques. At the heart of Plovdiv’s historical splendor is its remarkable Roman amphitheater, still in use today for concerts and performances. Nestled between two hills, it is one of the best-preserved Roman theaters in Europe and a symbol of the city’s enduring cultural vitality. Yet Plovdiv isn’t content to rest on its historical laurels. The Kapana district—a name that translates to “The Trap”—is a revitalized arts and innovation hub, filled with galleries, artisan boutiques, trendy cafes, and cultural spaces that buzz with creative energy day and night. Street festivals, open-air exhibitions, and experimental performances regularly bring the city to life, showcasing Plovdiv’s dynamic spirit. Whether you’re a history buff, architecture enthusiast, or cultural explorer, Plovdiv offers a captivating and deeply rewarding experience that seamlessly bridges the ancient and the contemporary.