25 American Towns Where People Live Like They're in Europe

22. Ouray, Colorado: A Swiss Village in the Rockies

Nicknamed the “Switzerland of America,” Ouray is a breathtaking alpine town that lives up to the hype. Nestled in a narrow valley surrounded by sheer mountain peaks, it evokes the dramatic vistas of the Swiss Alps. The town’s main drag features chalet-style facades, quaint lodges, and flower boxes overflowing in summer, while snow turns the entire place into a winter wonderland. Ouray is also known for its geothermal hot springs—an experience that adds a European spa-town vibe, similar to Bad Gastein or Interlaken. Adventurers can climb frozen waterfalls at the famous Ice Park or hike alpine trails to crystal-clear lakes, while those seeking leisure can sip mulled wine fireside or stroll through artisan shops in timber-clad buildings. From its mineral-rich waters to its mountain majesty, Ouray delivers the kind of rustic-luxury charm that would make any alpine traveler feel right at home.