21 Underrated Coastal Towns Cheaper Than the Amalfi Coast

Dreaming of sun-drenched cliffs and sparkling turquoise waters like the famed Amalfi Coast, but dreading the tourist throngs and premium prices? Imagine discovering that same breathtaking coastal magic, but with the added allure of serene beaches, unique local cultures, and a pace that lets you truly unwind—all without emptying your wallet. We've scoured the globe and expanded our list to 21 spectacular, yet often overlooked, coastal havens that offer all the charm of their renowned Italian counterpart, and so much more. From hidden Mediterranean coves to pristine South American shores, these sparkling secrets promise unforgettable beauty, authentic experiences, and the tranquil escape you've been searching for. Get ready to redefine your coastal paradise!

1. Cinque Terre's Quiet Cousin: Lerici, Italy

Manarola, village on the rocks, on a clear day. Cinque Terre, Italy. Photo Credit: Envato @StevanZZ

Nestled on Italy's Ligurian coast, Lerici is often overshadowed by its more famous neighbors, the Cinque Terre. This quaint fishing village offers a serene escape with its pastel-colored houses, picturesque harbor, and medieval castle overlooking the sea. Unlike the bustling trails of Cinque Terre, Lerici's coastal paths are less trodden, providing breathtaking views and a sense of solitude. The town's waterfront is lined with charming cafes and seafood restaurants, where visitors can savor fresh catches of the day. Lerici's beaches, such as the secluded Baia Blu, offer crystal-clear waters and a peaceful retreat. The town's rich history is evident in its ancient architecture and the imposing Castello di Lerici, which dates back to the 12th century. Whether exploring the historic streets or enjoying a leisurely boat ride to nearby Portovenere, Lerici is a hidden gem that captures the essence of the Italian Riviera without the crowds.

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Akanksha Sharma
I’m an editor working at the intersection of business, creativity, and thought leadership, shaping complex ideas into clear, impactful content. With a sharp editorial eye and a strategic mindset, I refine narratives that resonate, collaborate with industry leaders, and align storytelling with business goals. Balancing analytical precision with creative depth, I craft content that informs, inspires, and drives influence.

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